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Department of Business and Economics
Bachelor

International Management

Module: Module 8a-d: Unternehmensführung II
Course: International Management
Lecturer: Prof. Dr. Lorenz Graf-Vlachy
Scope / Credits: 4 SWS / 7,5 Credits
Course type: Lecture and Exercise
Language: English
Date and Location: Lecture: Tuesdays, 2 p.m. - 4 p.m. (M/E 19)
Exercise: Wednesdays, 4 p.m. - 6 p.m. (HS ZE 01)
Beginning: Lecture: 10.10.2023
Exercise: 18.10.2023
Exam: 90 minute exam

Content Overview

This module discusses the foundational concepts of international management. It covers various issues related to globalization, formal institutions of different countries (i.e., economic, political, and legal systems), informal institutions (such as culture and languages), firms’ foreign investment options, as well as internationalization and market entry strategies. It further addresses the challenges of crafting strategy in an international context, as well as implementation-related issues like organization structures of multinational companies.

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